Platform · Lead Distribution

The right member, fast and fair.

When a lead comes in, routing decides everything. Ours matches on area and lane, alerts in seconds, rotates transparently, and reassigns when nobody picks it up — so consumers get a real answer and members get a fair shot.

New inquiry · Corona, CA
Matched · Buyer lane · 92880
Alerted · 3 eligible members
Accepted in 41s
Matching

Routed by area, lane, and language

A buyer inquiry in your farm area goes to an agent who works that area. A mortgage question goes to a loan officer. Language preference, price band, and property type all factor in before anyone is notified.

  • Service-area and ZIP-level matching
  • Agent vs. loan officer lane separation
  • Language, price band, and property-type preferences
Speed rules

A clock on every assignment

The assigned member gets an instant alert with a response window. Accept it and it's yours with the conversation already warmed by AI follow-up. Miss the window and it moves on immediately.

  • Instant push, text, and email alert on assignment
  • Defined accept-or-release response window
  • AI follow-up holds the conversation in the meantime
Fair rotation

Transparent rotation, not favorites

Eligible members rotate in a visible order. You can see where you sit, what you've received, and what you've accepted — no black box, no quiet reshuffling toward the same few people.

  • Visible rotation position and assignment history
  • Balanced volume across eligible members
  • Responsiveness and acceptance factored openly
Safeguards

Nothing sits, nothing gets lost

Unaccepted leads reassign automatically, duplicates merge to the original relationship, and every routing decision is logged so a brokerage can review exactly what happened.

  • Automatic reassignment on no response
  • Duplicate detection and existing-relationship protection
  • Full routing audit trail for brokerage review

Brokerages can review routing rules and history for the members under their roster.

Why routing matters

A lead that waits is a lead someone else answers.

< 60s
Target time to first member alert
Timed
Acceptance time on every route
100%
Routing decisions logged

Get in the rotation.

Setup fee waived as a current offer. Your service areas and lanes configured with you.

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